Microsoft like their slogans. We all know that. But this one might just have some real meaning behind it. First of all, its origin is based on the current economic climate; the trend of people saving more, spending less and borrowing less is being referred to as “The New Normal” and Microsoft’s counter-slogan is designed to recognise both this, and their response to it. Effectively, they are saying that we need “The New Efficiency” to counterbalance “The New Normal”.
But enough hyperbole – what is it? Microsoft call it, in basic terms, a concerted effort to reduce the time it takes to do things – operations take less mouse clicks than before, performance is increased, and network administration is greatly simplified, bringing down the TCO (Total Cost of Ownership). As you might expect, the company says that to get the full benefit of what it is calling their “Optimized Desktop Solution” the network should use Windows Server 2008 R2 and Windows 7.
But, we hear you say, you’ve heard all this before, right? It’s all BS, right? Not so fast. One very tangible improvement in Windows Server 2008 R2 is Hyper-V, which allows modern hardware to run several operating systems at the same time. This means that not only are hardware costs reduced (with companies buying fewer but more powerful servers) but also energy consumption is reduced, too. Further, with less physical servers in any one IT Estate, there is less cost associated with security, infrastructure and management.
The cynic may say that Microsoft have trumpeted these claims many times before, but the real, tangible performance improvement brought by Windows 7, and the Hyper-V technology in Windows Server 2008 R2, make a compelling argument on their own, even without the other (spurious) claims that may be made. Windows 7 makes more efficient use of hardware, and it seems this encapsulates Microsoft’s fresh approach this time around. Maybe we should call Microsoft “The New Microsoft”?
We all know how time, money and resources are short even at Nemark and we are embracing these new technoligies head on. If you want to know more give us a call and we can see what we can do for your business.
But enough hyperbole – what is it? Microsoft call it, in basic terms, a concerted effort to reduce the time it takes to do things – operations take less mouse clicks than before, performance is increased, and network administration is greatly simplified, bringing down the TCO (Total Cost of Ownership). As you might expect, the company says that to get the full benefit of what it is calling their “Optimized Desktop Solution” the network should use Windows Server 2008 R2 and Windows 7.
But, we hear you say, you’ve heard all this before, right? It’s all BS, right? Not so fast. One very tangible improvement in Windows Server 2008 R2 is Hyper-V, which allows modern hardware to run several operating systems at the same time. This means that not only are hardware costs reduced (with companies buying fewer but more powerful servers) but also energy consumption is reduced, too. Further, with less physical servers in any one IT Estate, there is less cost associated with security, infrastructure and management.
The cynic may say that Microsoft have trumpeted these claims many times before, but the real, tangible performance improvement brought by Windows 7, and the Hyper-V technology in Windows Server 2008 R2, make a compelling argument on their own, even without the other (spurious) claims that may be made. Windows 7 makes more efficient use of hardware, and it seems this encapsulates Microsoft’s fresh approach this time around. Maybe we should call Microsoft “The New Microsoft”?
We all know how time, money and resources are short even at Nemark and we are embracing these new technoligies head on. If you want to know more give us a call and we can see what we can do for your business.
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